Do you have an email marketing strategy in place for your small business? If you are a really small business, you might not think that email marketing is for you. Truth is that all email marketing is for you. Email marketing has been and will continue to be an effective means of marketing to potential clients and current clients.
More than 3.7 million people worldwide use email and we are willing to bet that some of those people are in your target audience. If you think that email marketing is a thing of the past, think again. If you look back over the past year, it isn’t unlikely that you’ve been in your email, saw a note from a list you’d subscribed to and clicked through to make a purchase of a product you’d forgot in your cart.
Email marketing is sophisticated these days and that means that you have to use the best email marketing services for small business to help you stay afloat when you are working toward your goal or email marketing mastery.
With all of the options that you have for email marketing services, how do you know which ones are the best? Which ones are going to allow you to get the best results? There are a lot of great options out there and we are going to go over 5 with you today.
1. Constant Contact
One of the largest and fastest growing email service providers online, Constant Contact is one of the easiest to use and most beginner friendly services around. Whether you need to manage your list, contacts, templates or any other aspects of your email marketing, this service keeps it simple.
When you get started, your account gets access to tracking and reporting that you can actually understand. You also get built-in social media sharing tools and you can store up to 1GB in the image library.
You can contact their support team through live chat or email and you can go through the wide library of resources. If you want more hands-on training, you can get together in your local area for a live seminar or get on a live webinar which is invaluable to the small business owner.
If you want to get Constant Contact for your small business, there is a 60-day free trial without credit card requirement and then your pricing is $20 per month.
2. Get Response
GetResponse is another beginner friendly option. You can even get a training course through them for free that will walk you through email marketing and how to get the best out of your campaigns.
There are various automation tools as well as easy ways to manage your lists and perform tasks like list hygiene. If you want to segment your list and market to different people with different messages, you are able to do this through GetResponse.
You can use the drag and drop email builder to put together beautifully done emails and craft campaigns that will get …Read more