The Verifen Story: Why We're Building More Than a Lending Company

 

The Verifen Story: Why We’re Building More Than a Lending Company

The Shared Experience: A Flawed System

 

Every great business story begins by identifying a problem. For the founders of Verifen, the problem wasn’t a lack of funding options for small businesses; it was a lack of good options. They saw a landscape defined by two frustrating extremes. On one side stood the traditional banks: slow, impersonal, and risk-averse institutions that denied the vast majority of small business applicants for reasons like imperfect credit, unconventional business models, or simply not fitting into a rigid underwriting box. Entrepreneurs would wait weeks, even months, only to be turned away with little explanation.

On the other side was the “Wild West” of alternative finance, dominated by Merchant Cash Advance (MCA) providers. They offered speed, but at a devastating cost. They preyed on the desperation of business owners, trapping them in cycles of high-cost debt with confusing terms and aggressive, cash-flow-draining repayment schedules. The founders saw hardworking entrepreneurs, the backbone of the American economy, being forced to choose between a closed door and a trap door. This was the shared experience, the fundamental flaw in the system, that sparked the idea for Verifen.

 

The Struggle: Redefining the Relationship Between Capital and Business

 

The challenge was immense: how do you build a company that can offer the speed and accessibility of modern fintech without adopting the predatory practices that define so much of the industry? How do you create a

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Capitalisation Tiers as Tactical Signals: Leveraging Small-, Mid-, and Large-Cap Behaviour in Portfolio Design

Investing is no longer about simply choosing “good” companies—it’s about understanding how those companies fit within a broader, strategically built portfolio. One often underappreciated lens through which investors can optimise their asset allocation is market capitalisation. By recognising the distinct behaviour of small-, mid-, and large-cap stocks, traders and portfolio managers can uncover tactical signals that guide more responsive, risk-aware strategies.

Market capitalisation tiers do more than categorise companies by size—they reflect different growth trajectories, levels of volatility, sector biases, and investor sentiment.

Understanding the Capitalisation Spectrum

Before diving into tactical uses, it’s essential to grasp what defines each capitalisation tier. Broadly speaking:

  • Small-cap stocks typically represent companies with a market value between $300 million and $2 billion. These firms often operate in emerging industries or niche markets.
  • Mid-cap stocks fall between $2 billion and $10 billion in market capitalisation. They often occupy a transitional space—no longer startups but not yet global giants.
  • Large-cap stocks are generally valued at $10 billion or more. These are the household names with established track records and consistent revenues.

Each tier carries unique attributes in terms of risk, return potential, and behaviour in different market cycles. You can explore a detailed breakdown of these segments through this content, which offers a solid foundation for understanding their roles in equity investing.

Tactical Signals: Reading the Market Through Size

One of the key advantages of viewing capitalisation tiers as tactical signals is their tendency to outperform or underperform based on macroeconomic conditions and investor appetite … READ MORE ...

Exploring the Concept of Senior Citizens’ Fixed Deposit Schemes

Fixed deposits (FDs) have long been a trusted investment option for individuals seeking secure and guaranteed returns. For senior citizens, FDs hold even greater significance as they offer financial stability during retirement. Senior citizen fixed deposit schemes are specifically designed to cater to their needs, offering higher interest rates and flexible tenures. In today’s digital age, managing these investments has become simpler with platforms like the HDFC fixed deposit app and online services such as YONO SBI, which provides competitive YONO SBI fixed deposit interest rate options. This article explores the concept of senior citizens’ FD schemes, their benefits, and how digital tools simplify the investment process.

What are senior citizens’ fixed deposit schemes?

Senior citizens’ FD schemes are specialised fixed deposits that offer additional benefits compared to standard FDs. These schemes are tailored to meet the financial requirements of individuals aged 60 and above, ensuring a steady income and secure returns. The key feature of such schemes is the higher interest rate offered to senior citizens, typically 0.25% to 0.75% above the regular FD rates.

These schemes are ideal for retirees looking to park their savings in a low-risk investment while earning regular interest payouts to cover monthly expenses. With the advent of digital banking, platforms like the HDFC fixed deposit app and YONO SBI have made it easier for senior citizens to compare rates, open accounts, and manage their investments online.

Key benefits of senior citizens’ fixed deposit schemes

1. Higher interest rates

One of the most attractive … READ MORE ...

What Is the Importance of Cloud Hosting for Your Website’s Security?

Are you looking to buy a web hosting plan that can provide the best website security? You should consider opting for a cloud hosting plan. Among several hosting plans, cloud hosting is the only one that stores a website’s data across multiple servers.

It provides many benefits for website security, such as limiting exposure to threats, improving redundancy, and improving backup strategies. Continue reading to learn in detail about the benefits of cloud hosting for website security.

What Is Website Security and Why is it Important?

Website security should include some important factors. These include factors such as making your website difficult to steal, ensuring your website data is not accessed by unauthorized users, and preventing data loss due to technical issues like hardware failure.

If any of these are not covered by your hosting plan it can compromise your website security.

Moreover, the most common types of cyberattacks are MitM (Man in The Middle) attacks and DDoS (Distributed Denial Of Service) attacks. Therefore, robust website security is essential.

Benefits of Cloud Hosting for Website Security

Below are some benefits of cloud hosting security that you should consider while choosing a website hosting plan.

Improved Redundancy

Hacking is not always the cause of data loss. Usually, data loss occurs as a result of the failure of hardware in a data center. For example, hard disk failures are usually very common.

By opting for a secure cloud hosting plan, you can avoid these unfortunate situations. In cloud hosting, data is mirrored … READ MORE ...

Emerging Trends in Private Equity within the Technology Sector

The technology sector has long been a hotbed for private equity (PE) investment, characterized by its rapid innovation, disruptive potential, and attractive growth opportunities. As the digital landscape continues to evolve, a host of emerging trends are shaping the landscape of private equity within the technology sector. This article delves into the key trends reshaping private equity investments in technology, offering insights into the latest developments that are steering the industry towards new frontiers.

1. Emphasis on Digital Transformation

Private equity firms operating within the technology sector are increasingly prioritizing investments in companies that drive digital transformation. From enterprise software providers to digital infrastructure and cybersecurity firms, there is a growing appetite for businesses that facilitate the digital evolution and modernization of industries. This trend aligns with the ever-increasing demand for innovative technological solutions that enable businesses to adapt to an increasingly digitized and interconnected world.

2. Focus on SaaS and Cloud Computing

Software-as-a-Service (SaaS) and cloud computing companies have become prime targets for private equity investments. The recurring revenue model of SaaS businesses and the scalability of cloud computing services make them highly attractive for private equity firms seeking long-term growth potential. With the ongoing shift towards remote work and digital collaboration, the importance of cloud-based solutions has surged, cementing the technology sector’s position as a strategic investment hub for private equity.

3. Investments in Emerging Technologies

Private equity investors are actively seeking opportunities in emerging technologies such as artificial intelligence (AI), machine learning, blockchain, and the Internet of … READ MORE ...