Essential Pages to Build for Your eCommerce Website

Did you know, as per website design statistics, over half of the worldwide population prefers to read through a good-looking website. If they are given 15 minutes to browse through a website, 59% would prefer to do so on a website that is designed beautifully and logically. Wasn’t it a game-changer statistic for any business?

The idea is to design a website that creates a user-friendly experience with ease of navigation. But before planning your design and navigation or exploring domain and web hosting packages, it is essential to create a blueprint of your website with essential pages to build your eCommerce website.

So we are on the same page with regards to essential pages to build your eCommerce, then keep reading.

What is an eCommerce website?

An eCommerce website is basically an online shop that should provide engagement and be relatable to your customers.

Further, it should communicate your business overview with general info such as business photographs, testimonials/reviews, links to your social media, FAQ page, business policies, contact details, etc.

The most important aspect of an eCommerce website is that it should be easy to find and not cluttered and disorganised; therefore, it should be systematised and navigational to grab your customer’s attention.

Must-Have Pages for Your eCommerce Website

1.     Homepage

A homepage creates the first impression of your eCommerce store; therefore, it must be not only appealing but also hook your visitors as soon as they land on your website.

It should provide primary information about … READ MORE ...

Navigating Market Volatility: Hedging Strategies with Listed Options

Market volatility can significantly impact the success of traders in the financial market. It refers to the unpredictable and sudden changes in market prices, which can cause substantial losses or gains for traders. As a result, traders need to have strategies in place to navigate market volatility effectively. One such approach is hedging, which involves taking positions that offset potential risks from other investments. In Singapore, traders can use hedging strategies when trading listed options to minimise their exposure to market volatility. This article will discuss how traders can navigate market volatility by using hedging strategies when trading listed options in Singapore.

Use of protective puts

Protective puts are a favoured hedging technique traders use to protect their investments from potential losses due to market volatility. This method involves purchasing put options, which give the holder the right to sell the underlying asset at a specified price within a specific time frame. By holding protective puts, traders can mitigate the risk of their investments decreasing in value due to market volatility. If the market price drops, the put option will increase in value, offsetting the losses incurred on the underlying asset.

The protection provided by protective puts can be especially beneficial for traders who have a long position on an investment and want to protect it from downside risk. Traders can also sell their put options if the market becomes less volatile, reducing their cost of hedging and increasing potential profits. However, traders should also consider the premium they pay … READ MORE ...

How to Start Investing in Stocks

Investing in stocks has long been a popular way to grow wealth. Australian investors have access to a robust and resilient market of potential investments. With its upswing economy, low levels of debt, and vital resource sector, the Australian stock market is an attractive destination for investors seeking growth opportunities.

While stock investing is not without risks, it can allow one to diversify their portfolio and benefit from capital gains over the long term. This article is intended to provide critical steps that Australian investors should consider when investing in stocks.

Research

The first step in investing in stocks is doing your research. You should become familiar with the various types of investments available and decide which best suits your goals. You must decide between growth and value stock investing as a starting point. Growth stocks are expected to outperform the general market due to their potential for strong earnings growth. Value stocks, on the other hand, tend to be undervalued compared to their peers and offer investors an opportunity to purchase them at attractive prices.

It is also essential to understand how different investment vehicles work, such as exchange-traded funds (ETFs), mutual funds, index funds, and individual stocks. ETFs are baskets of securities traded on exchanges just like individual stocks, while mutual funds pool money from several investors to purchase a portfolio of securities. Index funds are similar to ETFs but are passively managed, meaning that they track a market index rather than being actively traded. Individual stocks allow … READ MORE ...

Ad Fraud Hasn’t Come to Audio – Or Has It?

When we think of ad fraud, we tend to think of things like PPC ads, mobile apps, and video streaming platforms. What we normally call ad or click fraud is very easily perpetrated in a display environment. It is much harder to pull off with streaming audio. But that doesn’t mean ad fraud in the audio space is nonexistent.

Advertisers and audio platforms have long said that they don’t see a lot of ad fraud in the audio space. But recent discoveries by a number of ad fraud detection services seem to counter those claims. Granted, ad fraud in audio streams is not nearly as prevalent compared to display ads, but at least some experts say that audio streams are becoming more attractive to fraudsters.

Monthly losses from ad fraud in audio are estimated at roughly $1 million right now. Compared to the amounts lost via PPC ads, website banner ads, etc., that’s not a lot. But in terms of sheer dollars and cents, $1 million constitutes a significant monthly loss for advertisers.

How Ad Fraud Works

Ad fraud is a crime that works by fraudulently creating charges for advertisers by faking clicks, impressions, views, etc. One of the most common forms of ad fraud is click fraud, a scenario in which a fraudster simulates fake clicks knowing that every click represents a charge against the advertiser.

Media channels involving visual display are easy targets for fraudsters. With PPC ads, there are numerous ways to artificially inflate clicks. On a … READ MORE ...

Moving Your Ebay Items

Moving your items on Ebay is not a simple task. There are many things that need to be considered and taken care of before the move. This guide will help you with everything you need to know about moving your Ebay items.

It is important to make sure that you have all the information before you start packing up your items. The first thing that needs to be done is take a photo of each item and make sure they are in good condition. Next, it is important to pack them up properly so they don’t get damaged during transportation or in the new house. Once all of this has been taken care of, it’s time to list them on Ebay again and ship them off!

What You Need to Know

Ebay is one of the largest and most popular online marketplaces in the world. It is a great place to sell your items, but it can also be a daunting task to figure out what you need to do to get started.

Here we will cover some of the most important steps you should take before you start selling on Ebay.

E-Commerce is an industry that has grown tremendously in recent years. With more than 600 million active buyers worldwide, e-commerce sites can provide an opportunity for both buyers and sellers all over the world. The market for e-commerce platforms has become very competitive with many options available for sellers and merchants alike.

Save Time and Money with These

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